The displays in your store are an important piece of the retail puzzle. Customers’ opinions are affected by everything that they see. You want to control what the customer thinks as much as possible. Here we will discuss some of the dos and don’ts of retail displays. Following these guidelines will help your customers to feel like your prices are fair and hopefully increase your sales.
Monthly Archives: December 2010
RETAIL DESIGN AND BOUTIQUE ARRANGEMENT
The design of your retail store can have a lot of bearing on your sales. Building a loyal customer base is so important in today’s world on cyber shopping and big department stores. Boutiques have a certain charm when they’re designed well and this can give your customers a reason to make a special trip to your store. The goal, of course is to make more money. To do that, you need to carefully plan the “path” of your boutique so that customers have the experience that you plan for them.
MANAGING RETAIL LOSS
Boutique owners often have a personal vested interest in their store. This can make phrases like “inventory control”, “loss prevention”, and “theft prevention” that much more important. If someone steals from your boutique, then they are stealing directly from you. It can break a business if the sources of loss cannot be identified or if random theft cannot be prevented. Use these tips to help you figure out how you can minimize losses in your boutique so that you can rest easy at night.